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Nathalliance

Nathalliance

Context

Nathalie Jeauffroy is a professionnal coach and a comportemental trainer
the name consists of Nathalie + Alliance (between coach and coachee, link notion)

Project

Main idea: connect with others in a new way. 

It is with all its lightness and ease that the hummingbird links the two "L" of Nathalliance. The two L's are deliberately "imperfect" for the human side.
The hummingbird has many interesting symbols: courage, determination/persistence, moving forward, communication, energy.
Colors are in the same mood, and contrast with purple for serenity (at work).